Case Study: Sales Transformation with Weave, Hong Kong

The Brief

To upskill the sales capabilities of Weave’s senior team members through a two-day face-to-face workshop involving professional role players. Actualize partnered with Sales Dragon to map a sales transformation program for senior management. Using our unique Head, Heart, Body, System (HHBS) philosophy, we ensured the learning was impactful and aligned with the goals of the company.

The Challenge

Two main challenges were identified: one was improving sales capabilities, and the other was around strategic leadership development. It was decided that the first area to focus on was to be sales transformation.

Set against the backdrop of the ongoing COVID-19 pandemic, the workshops, although face-to-face at Weave’s Hong Kong office, were run in a socially distanced manner with all participants wearing face masks. This new approach was a first for Jason Furness, project architect, and Jack Wilson of Sales Dragon, subject expert.

The Solution

Jason and Jack used tried and tested content to create a bespoke experience specific to Weave’s requirements. They brought their understanding of best practices in all areas of the sales process and drew on extensive experience in facilitating sales transformation programs.

The Outcome

During the two-day workshop, participants were confronted with challenging and authentic business scenarios, involving professional role players to really bring the experience to life.

Feedback

Good breadth of content.
— Participant
Loved the professional role play.
— Participant
Very different styles of Jason and Jack – yin/yang.
— Participant
The NICE exercises, storytelling, and role play were really good.
— Participant
I’ve had the chance to learn new approaches that I can apply to my role.
— Participants
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A few things we’ve learned about virtual facilitation